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This continuous label stock is a durable and versatile solution for a wide range of applications, including outdoor signage and labeling. Its aggressive adhesive ensures long-lasting adhesion, even in harsh environments. The purple, gloss finish label stock is compatible with BMP71 and M710 printers, and is recommended for use with the M7-R4400-WT ribbon. With a roll length of 50 ft and a width of 1 in, this stock is perfect for applications where a high-volume of labels are needed. Its outdoor durability and indoor/outdoor usage make it ideal for projects that require long-lasting labeling.